Nobody wants to use or be a part of something that even the person promoting it thinks is boring!
Read MoreBig ideas for ed tech leaders: What’s your self-talk?
When I was in my teens I wanted desperately to get involved in television production, especially the filming and editing side. So I was delighted when one day there was a the start of a new behind-the-scenes series about how television studios operate. Well, the presenter started off by saying, “This looks boring, all these cables and wires everywhere, but…”. Then, a few minutes later, “This is a boring part, but…”. After 15 minutes I switched channels. I’m not even sure that the series was completed. Who wants to be told that the thing they have given up their time to watch is ‘'”boring”?
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