Idea lightbulb, by Terry Freedman
Many edtech companies have stepped up to the plate in these unprecedented times. Perhaps your company is one of them. That’s wonderful, and certainly very helpful to schools — in the short run. Unfortunately, having a plethora of free services and products can cause a few headaches for schools in the longer term. The reason is quite simple: at some point each school will have to decide which of all the free services are they going to keep, and which ones are they going to ditch? Assuming that you would like your product to be put in the “must keep” category, you’re going to have to provide a little extra. Here are some ideas to consider.
To continue reading this article, please go to 4 Ways to Enhance Your Free Offer to Schools.